Shoes's Blog!
NIke shoes and Adidas shoes I do love them,How about you?Find lastest Sports shoes of nike and adidas
-
Brand Strategy Of Puma
Posted on June 13th, 2009 1 comment
Puma
In the context of PUMA’s Phase IV, characterized by category and geographic expansion, our brand mission is to develop an iconic brand that resonates across a broadening spectrum of consumers. By maintaining a connection with our core values of inclusiveness, innovative design, sophistication, and individuality, PUMA will consistently set the bar for what it means to be the most desirable Sportlifestyle brand in the world.
In 2007, this strategy was executed by the balancing of credible performance advances in categories such as Running and Motorsport, where PUMA partners enjoyed resounding victories, and brand-defining concepts such as “I’m Going” and “Urban Mobility”.2008 promises to play to PUMA’s historic strengths and offers many chances and opportunities with its major global sports events. We already kicked off the year successfully with the African Cup of Nations in Ghana where PUMA sponsored nine out of 16 teams and won the title through Egypt’s victory for the sixth time.With our unique product innovations and marketing visibility we will again take part in the European Championships, the Olympics and the Volvo Ocean Race which marks our launch into the sailing category.Running parallel to these stories, PUMA will unite a broader set of products and categories under the “Sportlifestyle” brand campaign, continuing to define our design-driven and sophisticated identity.In short, 2008 will embody the very best of the world’s most desirable Sportlifestyle brand.One response to “Brand Strategy Of Puma”
-
our puma shoes is original
and you can order from us
for the original gucci shoes and puma sneakers
welcome to post the order and order from our company
we are honest supplier in the world!
pls come to our shop and pick the puma shoes for you
it is the world famous shoes you will like
http://www.puma2u.com/
Leave a reply
-
Recent Comments